“Banner” ads are required in two different sizes at AAR proper. Ad specs for both required sizes:

  1. Traditional sized ad of 468×60 – in gif or jpg format, no larger than 60 kb in byte size, and if the ad’s background is white, it must have a built-in border

  2. Book-sized ad of anywhere between 120×200 and 150×200 – in gif or jpg format, no larger than 50 kb in byte size, and if the ad’s background is white, it must have a built-in border (this is the sole ad type used on AAR After Hours)

The banner below is the traditional banner size and measures 468 wide by 60 tall. The “book-sized” banner to the above right measures 146 wide by 200 tall and is “embedded” into the page’s text. Both are necessary for advertising on AAR proper; if only the traditionally sized banner is provided, there will be a fee for creating the “book-sized” ad.